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March 7, 2007

Tip: Google indexing faster via Google Blog Search pings?

Marketing Pilgrim reports – and says it has confirmed – webmaster chatter suggesting that pinging Google’s blog search service will get your blog indexed faster.

This sounds remarkably similar to last year when it was demonstrated that adding your blog feed to “my yahoo” also expedited indexing.

So if you’re using WordPress and/or vbseo, there’s a new URL to add to your ping options:

Yes, I know there are more ping options, but Pingomatic basically does most everything for you.

However, because Matt Mullenweg has already warned that the Pingomatic service could stop at anytime, I’ve added the technorati ping service as insurance – and now same for the Google ping service.

Related posts to:
"Tip: Google indexing faster via Google Blog Search pings?":

  1. Google Blog ping gets you into Google Blog search almost instantly and it seems to update to live SERPs within 24 hours. I’m not sure if there is a grace period for new blogs though.

    Comment by Marketing Guy — March 8, 2007 @ 2:11 pm

  2. Surely a small advantage to leverage for existing blogs and forums, though? :)

    Comment by Brian Turner — March 8, 2007 @ 2:13 pm

  3. Certainly an advantage, and certainly fairly new (I observed blog search inclusion to be much faster than normal SERPs for FN when I launched back in June 2006 –

    Don’t most blogs ping as standard these days? I’m not sure if it would help forums (would they even hit blog search?).

    I’m sure this is fairly new though – back in June I think it took weeks to get new blog content in main SERPs, now only a day or so (but of course FN also has more IBLs, a history of frequently updated content, pings, etc etc etc).

    Well here’s a question for you then…is the “blog / ping” backdoor any better than Google sitemaps in terms of SEO? ;)

    Good ol’ fashioned indexing at least allowed you to identify problem areas to a certain extent. :)


    Comment by Marketing Guy — March 8, 2007 @ 5:37 pm

  4. Most blogs ping pingomatic as standard, but as before, there’s a question mark over long-term provision of that service – so makes sense to ping Google Blog Search anyway.

    As for forums – most forums can’t ping. Mine can. :D

    As for whether it’s better than sitemaps – I run just too many WordPress installs to be able to set up sitemaps for all of them. So if I can do something simple like ping just by including it in the ping options, that sounds great for me. :)

    Got to admit, though, that I’ve generally seen little traffic due to any kinding of tagging – maybe I’m not trying hard enough – so if there’s a small indexing advantage pinging Google, I’m all for it where I can.

    Comment by Brian Turner — March 8, 2007 @ 6:37 pm

  5. I get a decent trickle of traffic for brand related stuff via blog search – I think it’s used a lot for monitoring these things.

    For example my recent post about VirginMedia saw referrals from Google blog before the page was in the main SERPs. I also picked up a fair bit of traffic from Technorati during the whole Sony / Zipatoni drama. :)

    Comment by Marketing Guy — March 8, 2007 @ 6:41 pm

  6. Thanks for the heads up – in other words, I need to stop letting the WordPress categories do the tagging, and set up a more customised tagging approach. :)

    Comment by Brian Turner — March 8, 2007 @ 6:45 pm

  7. Possibly, but I wouldn’t put too much effort into it – it’s like a mini Digg effect – small trickles of popular term traffic then nowt.

    Both technorati and google blog search seem to rank stuff based on date + body copy anyway so there’s not a great deal of importance of categorisation (which IMO helps more for long term organics).

    Comment by Marketing Guy — March 8, 2007 @ 6:49 pm

  8. Still, if mentioning specific companies that sounds like a good way to generate extra interest – I’ve noticed on my news sites often the biggest keyword referrers are company name based – so if I look to focus that into a tagging system that could prove really interesting.

    Not a big issue – but I figure a few small advantages applied together make for a better overall advantage.

    This is especially the case where I find myself reporting a lot on specific companies…

    Comment by Brian Turner — March 8, 2007 @ 6:58 pm

  9. Well for some easy and not too reliable data to work with…

    > This post is now listed in main Google index.

    > A post I made yesterday isn’t, but is in blog search (it is listed on blog search as being posted 22 hours ago, so let’s see what the final time count is when it is in main search).


    Comment by Marketing Guy — March 9, 2007 @ 12:24 pm

  10. […] iBrian was kind enough to spell this tip out for newbies and non-techies: in your blogging software, go to where it lists the pinging services to announce each post to, and add: […]

    Pingback by Ping Google blog search | ChillyCool Web Digger — March 13, 2007 @ 10:04 pm

  11. last link a bad link ??

    Comment by van man — February 15, 2008 @ 10:15 am

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